Influencer Marketing Blog

We're seeing more and more monetisation options becoming available on social media platforms to support creators to ...

How many of us will watch our favourite show on one screen while scrolling on another? We’re all usually operating on a ...

Spring 2020 saw the rise of the innovative, exclusive invitation-only app enter the space – Clubhouse. Clubhouse taps ...

Defining a target audience can be one of the most challenging aspects of influencer and social media marketing. But ...

Ever had that feeling your phone knows you too well when you’ve just been looking at a new pair of sneakers, and then ...

The word community suggests belonging, common goals, relationships and like-minded people coming together. Brand ...

Some brands have started experimenting with in-house teams or even giving the job to interns, and are then confused why ...

Knowing how to sidestep Instagram disaster is invaluable, as mistakes can snowball quickly.

Traditional forms of marketing just don’t work anymore, and those who fail to leverage their digital marketing ...

"How do I know if my influencer marketing campaign has been successful?" This is a common question among newcomers to ...